Asia Retail Academy (ASIARAC) is a regional center of excellence dedicated to developing human capital through impactful corporate training, leadership development, and organizational capability building across Asia. Established as a platform that brings together international business leaders, trainers, and industry practitioners, ASIARAC focuses on equipping organizations with practical knowledge and future-ready skills.
With more than 20 years of combined hands-on experience, our league of trainers and coaches has worked closely with organizations, leaders, and workforces across Malaysia, Singapore, Oman, Myanmar, India, Thailand, Indonesia, China, and the United Kingdom. Through this extensive exposure, ASIARAC continues to expand its professional reach across emerging and established Asian markets.
Founded during the challenging period of the COVID-19 pandemic, ASIARAC was born from resilience and vision. Recognizing the critical role of the retail and service sectors in the Asian economy, our founder, Mr. Lingesh Lechamanan (BiGGuru), envisioned a platform that could support businesses in strengthening leadership, workforce capability, and operational excellence.
Today, ASIARAC delivers a wide spectrum of professional development initiatives including corporate training, leadership programs, organizational development, and industry-focused learning solutions. Our programs are designed to be Relevant, Applicable, and Current—ensuring that organizations and professionals are equipped to thrive in a rapidly evolving business landscape.
To become the most trusted and preferred learning solutions provider in Asia by offering innovative cutting-edge solutions that drive growth, profitability, and customer satisfaction for our clients.
We are committed to our work and word. Honesty and transparency are our foundation for delivering best-in-class solutions. We value doing what is right and always uphold ethical business practices.
We serve clients and team members with compassion, dignity and respect. We support personal and professional growth—We Grow together.
We reliably build solid trust by conducting ourselves with fairness, honesty and openness. Trust is the core of all our business and personal practices.
Uphold our Core Values at all times: Integrity – Care – Trust.
Provide best-in-class services & solutions for online, offline and omnichannel businesses.
Protect customer interests & data; uphold confidentiality at all times.
Provide world-class consultants, solutions and services that are current, relevant and applicable.
Create and deliver fun, engaging & productive learning experiences across academic and industrial programs.